SMS Keywords

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Mobile keywords are unique words that allow your audience to interact with your text message campaigns. Recipients simply reply to short code using the keyword assigned to your campaign, and all messages will be automatically added to your database.

Mobile keywords are unique words that allow your audience to interact with your text message campaigns. Recipients simply reply to short code using the keyword assigned to your campaign, and all messages will be automatically added to your database.

The number of keywords you can create depend on which short code your business is using. On a dedicated short code, you’re free to register any keyword, as the short code is dedicated to only your business. If you’re using a shared short code, as keywords are used to direct traffic flow to your specific account, the keyword you opt for needs to be unique and unused by any other user on the short code.

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Benefits

Interact
Your SMS keyword allows you to quickly and easily interact with your audience, whatever the use of your SMS campaign, and as SMS keywords are unique to your business, your audience is able to easily distinguish your campaign.

Segment
SMS keywords allow you to segment your market. By using different keywords in multiple types of media and promotions, your results can be segmented, allowing you to analyse which keywords are performing better for your business.

Manage
Engage allows you to manage all your keywords from one centralised solution. Simply log into your account and gain access your data easily manage your keywords and automated text message responses using our online account center. Adding mobile keywords to your arsenal is easy with a one-time setup fee.

Find out how SMS Keywords can help you

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